---
title: "Keyword Tracking with Search Console Data | SERPView"
description: "Keyword tracking with real Search Console data: follow clicks, impressions, CTR and position for every query containing your keywords."
url: https://serpview.com/features/keyword-tracking
---

Keyword Tracking

# Keyword Tracking Built on  
Your Real Search Console Data

SERPView keyword tracking follows the keywords that matter to your business using real clicks, impressions, CTR and average position from Google Search Console. Add keywords by hand or import a file, and see every search query that contains them, trended over time.

Real GSC clicks and positionsImport TXT, CSV, Excel or PDFPeriod and year comparisonWorks on Bing data too

[Start Tracking Keywords](https://app.serpview.com/auth)[See How It Works](#how-it-works)

Tracked Keywords Chart

acmestore.com - 24 tracked keywords - Last 28 days

vs previous year

GSC

Clicks

17,930

+18.6%

Impressions

512.4K

+11.2%

CTR

3.50%

+0.24

Position

6.8

+1.3

Clicks from tracked keywords

This yearPrevious year

Tracking Keywords

PopularGrowingDecaying

KeywordClicksPositionChange

running shoes

6,4124.2+21.4%

trail shoes

3,1085.9+16.0%

waterproof hiking boots

1,8767.3+9.7%

running socks

9428.1\-4.8%

## Why Keyword Tracking  
Often Misses the Point

Most rank trackers check one position for one exact phrase on one day. Your traffic comes from hundreds of variations, and you need to know whether they bring clicks.

### Rankings Without Traffic

A rank tracker says you are number 3, but it can't tell you whether that position brings any clicks.

### Variations Get Lost

People search for dozens of versions of your keyword. Tracking one exact phrase hides most of the demand.

### Buried in Search Console

Search Console has every query, but finding the ones you care about means re-typing filters every time.

### No Trend at a Glance

Seeing whether your priority keywords are growing or slipping means exporting data and building charts by hand.

### Keyword Lists in Spreadsheets

Your keyword research lives in files, and copying it into a tool one keyword at a time takes forever.

### Extra Cost per Keyword

Many rank tracking tools charge per tracked keyword, so you end up tracking fewer than you should.

Keyword tracking in SERPView shows how your priority keywords perform in real search traffic

## Track the Keywords  
That Drive Your Business

Keep a keyword list per site. SERPView matches it against your Search Console queries and shows the result as a chart and a table on your dashboard.

### Add Keywords in Seconds

Type keywords one at a time or paste several separated by commas. Duplicates are skipped, and you can search, select and delete keywords in bulk.

### Import From a File

Upload a TXT, CSV, XLS, XLSX or PDF file up to 10 MB. Keywords separated by new lines, commas, semicolons, pipes or tabs are picked up automatically.

### Every Matching Query

Each tracked keyword covers every search query that contains it, so a keyword like running shoes also captures best running shoes for women.

### Tracked Keywords Chart

See daily clicks, impressions, CTR and average position for all your tracked keywords together, with the previous period or the previous year alongside.

### Tracking Keywords Table

Compare each tracked keyword's clicks, impressions, CTR and position. Switch between Popular, Growing and Decaying, and click a keyword to filter the dashboard by it.

### Google and Bing

Tracking works on Google Search Console data and on Bing Webmaster Tools data. Tracked keywords also show up in shared dashboards.

## Real-World  
Use Cases

See how teams use keyword tracking to keep an eye on what matters.

Money Keywords

Situation

An online store depends on 30 product category keywords

Result

Track them as one set and see right away when their combined clicks or average position start to slip.

Keyword Research Handoff

Situation

A content team finished keyword research in a spreadsheet

Result

Import the file and start tracking the whole list without typing a single keyword.

SEO Agency

Situation

A client wants proof that their priority keywords are improving

Result

Show the Tracked Keywords Chart against the previous year and share it through a shared dashboard.

Content Refresh

Situation

Several guides were updated to target better keywords

Result

Use the Growing and Decaying views to see which tracked keywords responded and which still need work.

New Product Launch

Situation

A new product line launched with its own set of keywords

Result

Add the keywords on launch day and watch impressions build as Google starts showing the new pages.

Multi-Engine Reporting

Situation

A B2B site gets meaningful traffic from Bing

Result

Switch the dashboard to Bing and see how the same tracked keywords perform there.

## Frequently Asked  
Questions

Everything you need to know about keyword tracking in SERPView.

Keyword tracking lets you keep a list of important keywords for each site and follow how they perform in search. SERPView shows clicks, impressions, CTR and average position for every search query that contains your keywords, as a chart and a table on your dashboard.

From your own Google Search Console data, or from Bing Webmaster Tools when Bing is selected as the source. Positions are the average positions those platforms report, not separate rank checks.

A tracked keyword matches every query that contains it. Tracking running shoes also includes queries like trail running shoes or running shoes sale, so you see the full demand around a topic instead of one exact phrase.

Open the Tracking Keywords settings for a site and type a keyword, or paste several separated by commas. Keywords that are already tracked are skipped.

Yes. Upload a TXT, CSV, XLS, XLSX or PDF file up to 10 MB. SERPView splits it on new lines, commas, semicolons, pipes and tabs and adds the keywords it finds.

Yes. The chart and table use the dashboard date picker and can compare the selected range with the previous period or the same period last year. The table can then show Popular, Growing or Decaying keywords.

Yes. The Tracked Keywords Chart and Tracking Keywords table support Bing as a source. For Bing, the daily chart is estimated from your tracked keywords' share of clicks and impressions, because Bing's API does not filter daily data by query.

Yes. Team members with access to the site see the same tracked keywords, and members with write access can add or remove them. Tracked keywords also appear on shared dashboards.

Select one or more keywords in the Tracking Keywords settings and delete them, or delete all tracked keywords for the site at once.

Keyword tracking is part of the SERPView dashboard and is not a separately gated premium report.

## Related Features

Other ways to segment and analyze your keywords.

[Branded KeywordsSplit branded and non-branded traffic so your tracked keywords show real organic growth.](https://serpview.com/features/branded-keywords)[Topic ClustersGroup related keywords into topics and see how each topic performs over time.](https://serpview.com/features/topic-clusters)[Ranking of Queries ReportBrowse every query that sends you traffic and find new keywords worth tracking.](https://serpview.com/features/ranking-queries)

## Know How Your Keywords  
Really Perform

Add your priority keywords or import your list, and follow them with real clicks and positions from Search Console.

[Start Tracking Keywords](https://app.serpview.com/auth)[View All Features](https://serpview.com/features)

Real Search Console dataFile import in one stepGoogle and Bing