Query Counting
A metric that measures the total number of unique search queries driving traffic to your website, indicating SEO diversity and reach.
Query counting is an SEO metric that measures how many different unique search queries (keywords) bring users to your website. Rather than just looking at total traffic volume, query counting shows the breadth of your search visibility and keyword diversity.
A high query count indicates that your website appears in search results for a wide variety of search terms, which is a sign of strong topical authority and comprehensive content coverage. If you rank for 10,000 different queries versus 1,000, you have a much broader reach and are less dependent on any single keyword.
Query counting helps you understand: how diverse your organic traffic sources are, whether your content strategy is capturing long-tail opportunities, if you're building topical authority in your niche, and how resilient your traffic is to ranking changes on individual keywords.
SERPView's Query Counting feature tracks the total number of queries driving traffic to your website and shows how this number changes over time. Growing query counts indicate your content is being discovered for more search terms, while declining counts might signal that you need to expand your content strategy.