Custom Alerts

Stop Checking Dashboards.
Get Notified When It Matters.

Set your own thresholds for clicks, impressions, CTR, and rankings. The moment something crosses your limits, you will know — instantly, via Slack. No more manual checking. No more missed drops.

Slack notifications includedMulti-condition alertsPer-property configuration

Alert Dashboard

3 active alerts monitoring

Homepage Traffic DropTriggered

Clicks dropped below 500 (current: 423)

Checked 2 hours ago

Product Page RankingsOK

Position stays below 5 (current: 3.2)

Checked 6 hours ago

CTR + Impressions CombinedWarning

CTR below 3% AND impressions below 10k

Checked 12 hours ago

The Problems With
Manual Monitoring

If you are still relying on manual dashboard checks, you are already behind.

Missed Drops

You miss traffic drops or ranking changes because you only check your dashboard occasionally.

Delayed Detection

By the time you notice a problem, it has already been hurting your site for days.

Manual Monitoring

Checking multiple metrics manually across multiple properties is time-consuming and error-prone.

Compound Problems

No way to catch subtle compound issues like clicks dropping AND position worsening simultaneously.

Fragmented Coverage

Setting up monitoring separately for each website means inconsistent, fragmented coverage.

Custom Alerts solve all of these — automatically

Powerful Monitoring,
Simple Setup

Configure exactly what you want to watch, set your thresholds, and let the system do the rest.

Alerts Per Property

Each website you manage gets its own independent alert configuration and its own dedicated Slack connection.

Granular Targeting

Monitor your entire site, a single specific page, or a specific search query with the same precision.

Custom Thresholds

Define exactly what values should trigger a notification — clicks below 50, position above 10, CTR under 3%.

Multi-Condition Logic

Combine multiple metrics with AND/OR logic. Trigger only when a precise combination of conditions is met.

Flexible Check Frequency

Choose how often alerts are checked: every 6 hours, 12 hours, daily, or weekly — you decide.

Slack Per Property

Each website connects to its own Slack channel. Notifications go to the right place automatically.

Real-World
Use Cases

See how teams are using Custom Alerts to stay ahead of SEO issues.

Content Team

Setup

Alert when homepage clicks drop below 500

Result

Team notified within hours of a traffic dip, not days later during a weekly review.

SEO Agency

Setup

10 client sites, each with dedicated Slack channels

Result

Each client's alerts flow to the right channel — no manual sorting or routing needed.

E-commerce Manager

Setup

Weekly alert on top-converting query when position exceeds 5

Result

Immediately informed when a critical product ranking slips out of the top 5.

Site Owner

Setup

Alert when both impressions AND CTR drop simultaneously

Result

Catches serious compound issues that single-metric alerts would miss.

Frequently Asked
Questions

Everything you need to know about Custom Alerts and how they work.

You can monitor clicks, impressions, click-through rate (CTR), and average search position. Each alert can watch one or more of these metrics with your custom thresholds.

Yes. You can target the whole site, one specific page URL, or one specific search query. This gives you granular control over exactly what you are watching.

You can combine a primary metric condition with additional conditions, all evaluated together using AND or OR logic. This lets you create smart compound alerts that only fire when multiple criteria are met.

Yes. Each property has its own independent Slack connection, so notifications go to exactly the right channel. This is especially useful for agencies managing multiple client sites.

You choose the frequency: every 6 hours, every 12 hours, daily, or weekly. This lets you balance between fast detection and avoiding unnecessary checks for slower-moving metrics.

A formatted Slack message is sent to your connected channel with the alert name, the metric values, the condition that was met, and a timestamp. You get all the context you need to take action.

Yes. You can toggle any alert on or off at any time. This is useful for temporarily disabling alerts during site migrations or known maintenance periods.

Yes. Each alert shows its recent check history including status, the value that was measured, and whether a notification was successfully delivered to Slack.

No. Multi-condition logic and custom thresholds mean you only hear about what you actually care about. You set the limits based on what is normal for your site, so false positives are minimized.

The system logs every alert check and records whether a notification was sent. You have a full audit trail in the alert history, so you can always see what happened even if Slack delivery failed.

Stop Manually Checking.Start Getting Notified.

Set your thresholds once, and let the system watch your metrics 24/7. You will only hear about what actually needs your attention.

Set up in minutesSlack notifications includedMulti-condition alerts